How To Use the Situational Marketing Strategy? [3 Steps]

Situational marketing strategy has many names; direct mail marketing, direct response, and ‘push technology’. Simply put, situational marketing is advertising that is specifically designed around a person, their unique circumstances, and desires. This type of advertising has the potential to significantly increase your sales while decreasing your marketing budget. In fact, most successful companies spend … Read more

What is Affiliate Program, and How Does it Work?

Do you want to find an affiliate program? So what is affiliate program, and how does it work? First, affiliate marketing is performance-based. Businesses will reward you for every visitor or customer that you send their way. What is Affiliate Program? This type of program is also known as PPC or pay-per-click. It is one of … Read more